The longer long tail : how endless choice is creating unlimited demand / Chris Anderson.
By: Anderson, Chris.
Contributor(s): Anderson, Chris. Long tail.
Publisher: London : Random House Business, 2009Edition: New ed.Description: xii, 267 p. : ill. ; 20 cm.ISBN: 9781847940360; 1847940366.Subject(s): Marketing -- Technological innovations | Electronic commerce | Market segmentationDDC classification: 658.8'02| Item type | Current location | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| Book | SKOLKOVO Library Shelves | HF5548.32 .A53 (Browse shelf) | 1 | Available | 2000002225 |
Total holds: 0
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| HF5470 .E4 When markets collide : | HF5476 .K75 Auction theory / | HF5547.15 .S77 Rapid problem-solving with Post-it Notes / | HF5548.32 .A53 The longer long tail : | HF5548.32 .C472 E-business and e-commerce management : | HF5548.32 .C58 2009 The cluetrain manifesto / | HF5548.32 .E26 E-commerce and v-business : |
Previous ed.: published as The long tail. 2007.
Includes bibliographical references and index.
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