SKOLKOVO School of Management

The longer long tail : (Record no. 2099)

000 -LEADER
fixed length control field 01033cam a2200265 a 4500
001 - CONTROL NUMBER
control field 1847940366
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090409s2009 enka f 001 0 eng|d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9781847940360
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 1847940366
050 04 - CLASS MARK
Class Mark HF5548.32
100 1# - MAIN ENTRY--PERSONAL NAME
Personal author Anderson, Chris,
245 14 - TITLE STATEMENT
Title The longer long tail :
Subtitle how endless choice is creating unlimited demand /
250 ## - EDITION
Edition statement New ed.
260 ## - PUBLICATION INFORMATION
Place of publication London :
Publisher Random House Business,
Date 2009.
300 ## - PHYSICAL DESCRIPTION
Physical description xii, 267 p. :
500 ## - GENERAL NOTE
General note Previous ed.: published as The long tail. 2007.
650 #0 - SUBJECT HEADINGS
Subject term Marketing
650 #0 - SUBJECT HEADINGS
Subject term Electronic commerce.
650 #0 - SUBJECT HEADINGS
Subject term Market segmentation.
700 1# - ADDED PERSONAL NAME
Added personal author Anderson, Chris,
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent location Current location Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Date last seen Copy number Cost, replacement price Price effective from Koha item type
        SKOLKOVO Library SKOLKOVO Library Shelves 2010-08-09 Coutts 11.36 HF5548.32 .A53 2000002225 2012-02-01 1 11.36 2010-08-09 Book