Exploring marketing research.
By: Zikmund, William G.
Contributor(s): Babin, Barry J.
Publisher: Mason, Ohio : London : Thomson South-Western ; Thomson Learning [distributor], 2006Edition: 9th ed. / William G. Zikmund, Barry J. Babin.Description: xxi, 698 p. : col. ill., col. ports. ; 28 cm.ISBN: 9780324539028; 0324539029.Subject(s): Marketing research | Marketing research -- Computer network resourcesDDC classification: 658.8'3| Item type | Current location | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| Book | SKOLKOVO Library Shelves | HF5415.2 .Z54 (Browse shelf) | 1 | Available | 2000002009 |
Total holds: 0
Previous ed.: 2003.
Includes bibliographical references and index.
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