Strategic customer management : strategizing the sales organization / Nigel F. Piercy and Nikala Lane.
By: Piercy, Nigel.
Contributor(s): Lane, Nikala.
Publisher: Oxford ; New York : Oxford University Press, 2009Description: xvi, 321 p. : ill. ; 24 cm.ISBN: 9780199544509; 0199544506.Subject(s): Customer relations -- Management | Customer servicesDDC classification: 658.812Item type | Current location | Call number | Copy number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
Book | SKOLKOVO Library Shelves | HF5415 .P54 (Browse shelf) | 1 | Available | 2000000303 |
Total holds: 0
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HF5415 M36 Managing markets and customers. | HF5415 .M453 Marketing in a nutshell : | HF5415 .M79 2011 Chasing the monster idea : | HF5415 .P54 Strategic customer management : | HF5415 .P542 Market-led strategic change : | HF5415 .Q38 Greater good : | HF5415 .R443 War in the boardroom : |
Includes bibliographical references and index.
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