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Global remix : the fight for competitive advantage / Richard Scase.

By: Scase, Richard.
Publisher: London ; Philadelphia : Kogan Page, 2007Description: x, 180 p. : ill. ; 24 cm.ISBN: 9780749448714; 0749448717.Subject(s): Globalization -- Economic aspects | International business enterprises -- Management | Competition | Strategic planningDDC classification: 337 Online resources: Table of contents only | Publisher description | Contributor biographical information
Contents:
Global appetites, local tastes -- Is your company doomed, at least in its present form? -- Hunting, farming and fulfilling future talent -- Cut the managers and bring in the leaders -- Young Asia meets the Old West : key demographics will change your markets -- Hello to lifestyle tribes and what they can do for your business -- The politics of tomorrow and what it means for business -- Global remix : the new corporate playlist.
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Item type Current location Call number Copy number Status Date due Barcode Item holds
Book SKOLKOVO Library
Shelves 		HF1359 .S2997 (Browse shelf) 1 Available 2000000885
Total holds: 0

Includes index.

Includes bibliographical references.

Global appetites, local tastes -- Is your company doomed, at least in its present form? -- Hunting, farming and fulfilling future talent -- Cut the managers and bring in the leaders -- Young Asia meets the Old West : key demographics will change your markets -- Hello to lifestyle tribes and what they can do for your business -- The politics of tomorrow and what it means for business -- Global remix : the new corporate playlist.

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