SKOLKOVO School of Management

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1. The affluent consumer : marketing and selling the luxury lifestyle / Ronald D. Michman and Edward M. Mazze.

by Michman, Ronald D | Mazze, Edward M.

Publisher: Westport, Conn. : Praeger Publishers, 2006Online access: Table of contents only Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.33.U6 M53] (1).
2. Boomer marketing : selling to a recession resistant market / Ian Chaston.

by Chaston, Ian.

Publisher: London : New York : Routledge, 2009Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.127 .C53] (1).