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341.
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Managing service operations : design and implementation / Bill Hollins and Sadie Shinkins.
by Hollins, Bill | Shinkins, Sadie. Publisher: London ; Thousand Oaks, CA : Sage Publications, 2006Availability: Items available for loan: SKOLKOVO Library [Call number: TS155 .H645] (1).
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342.
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Managing strategic surprise : lessons from risk management and risk assessment / edited by Paul Bracken, Ian Bremmer, David Gordon.
by Bracken, Paul J | Bremmer, Ian, 1969- | Gordon, David, 1950-. Publisher: Cambridge, U.K. ; New York : Cambridge University Press, 2008Online access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: SKOLKOVO Library [Call number: HD61 .M36] (1).
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343.
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Managing transitions : making the most of change / William Bridges.
by Bridges, William, 1933-. Edition: 3rd ed., rev. and updated.Publisher: Philadelphia, Pa. : Da Capo Press, c2009Availability: Items available for loan: SKOLKOVO Library [Call number: HD58.8 .B75] (1).
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344.
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Managing the unknown : a new approach to managing high uncertainty and risk in projects / Christoph H. Loch, Arnoud de Meyer, Michael T. Pich.
by Loch, C. (Christoph) | Meyer, Arnoud de | Pich, Michael T. Publisher: Hoboken, N.J. : Chichester : John Wiley ; John Wiley [distributor], 2006Availability: Items available for loan: SKOLKOVO Library [Call number: HD69.P75 L62] (1).
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345.
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Mapping the management journey : practice, theory, and context / edited by Sue Dopson, Michael Earl and Peter Snow.
by Dopson, Sue | Earl, Michael J | Snow, Peter, 1947-. Publisher: Oxford ; New York : Oxford University Press, 2008Availability: Items available for loan: SKOLKOVO Library [Call number: HD31 .M37] (1).
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346.
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Market-based management : strategies for growing customer value and profitability / Roger J. Best.
by Best, Roger J. Edition: 5th ed. ; international ed.Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2009Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.13 .B46] (1).
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347.
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Market-led strategic change : transforming the process of going to market / Nigel Piercy.
by Piercy, Nigel. Edition: 4th ed.Publisher: Amsterdam ; Boston : Elsevier/Butterworth-Heinemann, c2009Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415 .P542] (1).
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348.
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Marketing accountability : how to measure marketing effectiveness / Malcolm McDonald and Peter Mouncey.
by McDonald, Malcolm | Mouncey, Peter. Publisher: London ; Philadelphia, PA : Kogan Page, 2009Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.13 .M369159] (1).
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349.
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Marketing calculator : measuring and managing return on marketing investment / Guy R. Powell.
by Powell, Guy R. Publisher: Singapore ; Hoboken, NJ : John Wiley & Sons (Asia), 2008Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.13 .P685] (1).
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350.
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Marketing for entrepreneurs / Jurgen Wolff.
by Wolff, Jurgen. Publisher: Harlow ; New York, NY : Pearson Prentice Hall Business, 2009Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.13 .W653] (1).
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351.
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Marketing management and strategy.
by Doyle, Peter, 1943 June 23-2003 | Stern, Philip. Edition: 4th ed. / Peter Doyle and Philip Stern.Publisher: Harlow : Financial Times Prentice Hall, 2006Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.13 .D753] (1).
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352.
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Marketing management / Philip Kotler ... [et al.].
by Kotler, Philip | Kotler, Philip. Marketing management. Edition: 1st European ed.Publisher: Harlow, England ; New York : Pearson/Prentice Hall, 2009Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.13 .M35224 2009] (2).
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353.
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The marketing plan handbook / Marian Burk Wood.
by Wood, Marian Burk. Edition: 4th ed., International ed.Publisher: Boston, [Mass.] ; London : Pearson, c2011Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.13 .W66] (1).
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354.
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Marketing planning by design : systematic planning for successful marketing strategy / Ralf E. Strauss.
by Strauss, Ralf E. Publisher: Chichester, England ; Hoboken, NJ : Wiley, c2008Online access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.13 .S8789] (1).
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355.
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Marketing strategy and competitive positioning / Graham J. Hooley, Nigel F. Piercy, Brigitte Nicolaud.
by Hooley, Graham J | Piercy, Nigel | Nicolaud, Brigitte. Edition: 4th ed.Publisher: Harlow : FT Prentice Hall, 2008Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.127 .H66] (1).
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356.
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Marketing strategy and management / Michael J. Baker
by Baker, Michael John. Edition: 4th ed.Publisher: Basingstoke : Palgrave Macmillan, 2007Online access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.13 .B353] (1).
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357.
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Marketing strategy : a decision-focused approach / Orville C. Walker, John W. Mullins.
by Walker, Orville C | Mullins, John W. (John Walker). Edition: 7th ed., International student ed.Publisher: New York : McGraw-Hill Irwin, 2010, c2011Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.13 .M3586] (1).
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358.
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Marketing strategy : the difference between marketing and markets / Paul Fifield.
by Fifield, Paul. Edition: 3rd ed.Publisher: Oxford : Butterworth-Heinemann, 2007Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.13 .F46] (1).
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359.
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Mastering automotive challenges / [edited by] Bernd Gottschalk and Ralf Kalmbach.
by Gottschalk, Bernd, 1943- | Kalmbach, Ralf. Publisher: London ; Philadelphia, PA : Kogan Page, 2007Online access: Table of contents only | Publisher description | Contributor biographical information Availability: Items available for loan: SKOLKOVO Library [Call number: HD9710.A2 M374] (1).
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360.
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Mastering communication at work : how to lead, manage, and influence / Ethan F. Becker, Jon Wortmann.
by Becker, Ethan F | Wortmann, Jon. Publisher: New York : McGraw-Hill, c2009Availability: Items available for loan: SKOLKOVO Library [Call number: HD30.3 .B415] (1).
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