SKOLKOVO School of Management

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21. Herd : how to change mass behaviour by harnessing our true nature / Mark Earls.

by Earls, Mark.

Publisher: Chichester, UK : John Wiley & Sons, c2007Other title: How to change mass behaviour by harnessing our true nature.Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.123 .E37] (1).
22. International communications strategy : developments in cross-cultural communications, PR and social media / Silvia Cambié and Yang-May Ooi.

by Cambie, Silvia | Ooi, Yang-May.

Publisher: London : Kogan Page, 2009Availability: Items available for loan: SKOLKOVO Library [Call number: HM1211 .C36] (1).
23. International management : culture and beyond / Richard Mead and Tim G. Andrews.

by Mead, Richard | Andrews, Tim G, 1968-.

Edition: 4th ed.Publisher: Chichester, England ; Hoboken, NJ : John Wiley & Sons, 2009Availability: Items available for loan: SKOLKOVO Library [Call number: HD62.4 .M4] (1).
24. Just listen : discover the secret to getting through to absolutely anyone / Mark Goulston ; foreword by Keith Ferrazzi.

by Goulston, Mark.

Publisher: New York : American Management Association, c2010Other title: Secret to getting through to absolutely anyone.Availability: Items available for loan: SKOLKOVO Library [Call number: HF5718 .G68] (1).
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25. Key management models : the 60+ models every manager needs to know / Marcel van Assen, Gerben van den Berg, Paul Pietersma.

by Assen, Marcel van | Berg, Gerben Van den | Pietersma, Paul | Have, Steven ten. Key management models.

Edition: 2nd ed.Publisher: Harlow, England ; New York : Financial Times/Prentice Hall, 2009Online access: Table of contents only Availability: No items available Lost (1).
26. The knowing organization : how organizations use information to construct meaning, create knowledge, and make decisions / Chun Wei Choo.

by Choo, Chun Wei.

Edition: 2nd ed.Publisher: New York ; Oxford : Oxford University Press, 2006Availability: Items available for loan: SKOLKOVO Library [Call number: HD30.3 .C46] (1).
27. The knowledge-creating company : how Japanese companies create the dynamics of innovation / Ikujiro Nonaka and Hirotaka Takeuchi.

by Nonaka, Ikujirō, 1935- | Takeuchi, Hirotaka.

Publisher: New York ; Oxford : Oxford University Press, 1995Availability: Items available for loan: SKOLKOVO Library [Call number: HD30.3 .N66] (1).
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28. The language of success : business writing that informs, persuades, and gets results / Tom Sant.

by Sant, Tom.

Publisher: New York : AMACOM, c2008Online access: Table of contents only Availability: Items available for loan: SKOLKOVO Library [Call number: HF5718.3 .S26] (1).
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29. Leading with cultural intelligence : the new secret to success / David Livermore ; foreword by Soon Ang and Linn Van Dyne.

by Livermore, David A, 1967-.

Publisher: New York : American Management Association, c2010Availability: Items available for loan: SKOLKOVO Library [Call number: HD57.7 .L589] (1).
30. The listening leader : powerful new strategies for becoming an influential communicator / Richard M. Harris.

by Harris, Richard M, 1938-.

Publisher: Westport, Conn. ; London : Praeger Publishers, 2006Availability: Items available for loan: SKOLKOVO Library [Call number: HD30.3 .H3718] (1).
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31. Marketing communications : interactivity, communities and content / Chris Fill.

by Fill, Chris.

Edition: 5th ed.Publisher: Harlow : Financial Times Prentice Hall, 2009Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.123 .F55] (1).
32. Mastering communication at work : how to lead, manage, and influence / Ethan F. Becker, Jon Wortmann.

by Becker, Ethan F | Wortmann, Jon.

Publisher: New York : McGraw-Hill, c2009Availability: Items available for loan: SKOLKOVO Library [Call number: HD30.3 .B415] (1).
33. The multichannel challenge : integrating customer experiences for profit / Hugh Wilson, Rod Street and Lindsay Bruce.

by Wilson, Hugh, 1962- | Street, Rod | Bruce, Lindsay.

Publisher: Oxford ; Boston : Butterworth-Heinemann, 2008Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.129 .W55] (1).
34. The new language of marketing 2.0 : how to use ANGELS to energize your market / Sandy Carter.

by Carter, Sandy, 1963-.

Publisher: Upper Saddle River, NJ : IBM Press/Pearson, c2009Online access: Table of contents only Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.1265 .C37] (1).
35. Cram101 textbook outlines to accompany Marketing across cultures, Jean-Claude Usunier, 5th ed.

by Usunier, Jean-Claude. Marketing across cultures | Academic Internet Publishers (AIPI).

Publisher: [S.l. : Academic Internet Publishers (AIPI)], c2010Other title: Outlines & highlights for Marketing across cultures by Jean-Claude Usunier.Availability: Items available for loan: SKOLKOVO Library [Call number: HF1416 .C73] (1).
36. People styles at work-- and beyond : making bad relationships good and good relationships better / Robert Bolton, Dorothy Grover Bolton.

by Bolton, Robert, 1929- | Bolton, Dorothy Grover.

Edition: 2nd ed.Publisher: New York : American Management Association, c2009Online access: Table of contents only Availability: Items available for loan: SKOLKOVO Library [Call number: HF5548.8 .B634] (1).
37. The powers to lead / Joseph S. Nye, Jr.

by Nye, Joseph S.

Publisher: Oxford ; New York : Oxford University Press, 2008Online access: Table of contents only Availability: Items available for loan: SKOLKOVO Library [Call number: JC330.3 .N94] (1).
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38. Scenario planning : the link between future and strategy / Mats Lindgren and Hans Bandhold.

by Lindgren, Mats, 1959- | Bandhold, Hans.

Edition: Rev. and updated ed.Publisher: Basingstoke, Hampshire ; New York, NY : Palgrave Macmillan, 2009Availability: Items available for loan: SKOLKOVO Library [Call number: HD30.28 .L543] (1).
39. So what? : how to communicate what really matters to your audience / Mark Magnacca.

by Magnacca, Mark, 1969-.

Publisher: Upper Saddle River, N.J. : FT Press, c2009Availability: Items available for loan: SKOLKOVO Library [Call number: HF5718 .M34] (1).
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40. Stereotype dynamics : language-based approaches to the formation, maintenance, and transformation of stereotypes / editors, Yoshihisa Kashima, Klaus Fiedler, Peter Freytag.

by Kashima, Yoshihisa, 1957- | Fiedler, Klaus, 1951- | Freytag, Peter.

Publisher: New York : Lawrence Erlbaum Associates, c2008Availability: Items available for loan: SKOLKOVO Library [Call number: HM1096 .S7396] (1).