SKOLKOVO Library

SKOLKOVO School of Management

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1.
Branding your business : promoting your business, attracting customers and standing out in the market place / James Hammond.

by Hammond, James, 1952-.

Publisher: London ; Philadelphia : Kogan Page Limited, c2008Online access: Table of contents | Contributor biographical information | Publisher description Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.1255 .H36] (1).
2.
Herd : how to change mass behaviour by harnessing our true nature / Mark Earls.

by Earls, Mark.

Publisher: Chichester, UK : John Wiley & Sons, c2007Other title: How to change mass behaviour by harnessing our true nature.Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.123 .E37] (1).
3.
Marketing communications : interactivity, communities and content / Chris Fill.

by Fill, Chris.

Edition: 5th ed.Publisher: Harlow : Financial Times Prentice Hall, 2009Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.123 .F55] (1).
4.
The new language of marketing 2.0 : how to use ANGELS to energize your market / Sandy Carter.

by Carter, Sandy, 1963-.

Publisher: Upper Saddle River, NJ : IBM Press/Pearson, c2009Online access: Table of contents only Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.1265 .C37] (1).
5.
Волшебство по расчету : алгебра рекламы / Джим Тейлор, Стив Хэтч.

by Джим Тейлор, 1964- | Стив Хатч.

Publisher: Москва : Иванов, Манн и Фербер, 2008Online access: Table of contents only | Publisher description | Contributor biographical information Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.123 .T388] (1).