International direct marketing : principles, best practices, marketing facts / edited by Manfred Krafft ... [et al.].
Contributor(s): Krafft, Manfred.
Publisher: Berlin : Springer, 2007Description: xxv, 326 p. : ill. ; 24 cm.ISBN: 9783540396314; 3540396314.Subject(s): Export marketing | Direct marketingDDC classification: 658.84Item type | Current location | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Book | SKOLKOVO Library Shelves | HF1416 I58 (Browse shelf) | 1 | Available | 2000001764 |
Total holds: 0
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HF1416 .C73 Cram101 textbook outlines to accompany International marketing, Cateora, Gilly & Graham, 14th edition. | HF1416 .C73 Cram101 textbook outlines to accompany Marketing across cultures, Jean-Claude Usunier, 5th ed. | HF1416 .H65 Global marketing : | HF1416 I58 International direct marketing : | HF1416 .L44 Global marketing management : | HF1416 .N45 Import, export : | HF1416 .O43 International marketing / |
Includes bibliography (p. 38-40)
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