International direct marketing : principles, best practices, marketing facts /
edited by Manfred Krafft ... [et al.].
- Berlin : Springer, 2007.
- xxv, 326 p. : ill. ; 24 cm.
Includes bibliography (p. 38-40)
9783540396314 3540396314
2007934291
Export marketing.
Direct marketing.
HF1416 / I58 2007
658.84
Includes bibliography (p. 38-40)
9783540396314 3540396314
2007934291
Export marketing.
Direct marketing.
HF1416 / I58 2007
658.84