Consumer behaviour : applications in marketing / by Robert East, Malcolm Wright and Marc Vanhuele.
By: East, Robert.
Contributor(s): Wright, Malcolm | Vanhuele, Marc.
Publisher: London : SAGE, 2008Description: viii, 334 p. : ill. ; 25 cm.ISBN: 9781412934312; 1412934311.Subject(s): Consumer behavior | Consumer behavior -- Psychological aspects | Consumer behavior -- Social aspectsDDC classification: 658.8342| Item type | Current location | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| Book | SKOLKOVO Library Shelves | HF5415.32 .E27 (Browse shelf) | 1 | Available | 2000001478 |
Total holds: 0
Includes bibliographical references (p. [294]-322) and indexes.
There are no comments for this item.