Competitive identity : the new brand management for nations, cities and regions / Simon Anholt.
By: Anholt, Simon.
Publisher: Basingstoke ; New York : Palgrave Macmillan, 2007Description: xiii, 134 p. : ill. ; 25 cm.ISBN: 9780230500280; 0230500285.Subject(s): Competition, International | Place marketing | Product management | International relationsDDC classification: 338.6048| Item type | Current location | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| Book | SKOLKOVO Library Shelves | HF1414 .A64 (Browse shelf) | 1 | Available | 2000001153 |
Total holds: 0
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| HF1379 .M493 2012 Standing on the sun : | HF1379 .O996 Oxford handbook of international business / | HF1411 .K697 International economics : | HF1414 .A64 Competitive identity : | HF1414 .E45 Winner take all : | HF1414 .P67 Конкуренция / | HF1414 .U88 International competition policy : |
Includes bibliographical references and index.
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