I'm with the brand : the secret dialogue between what we buy and who we are / Rob Walker.
By: Walker, Rob.
Publisher: London : Constable, 2008Description: xxi, 295 p. ; 20 cm.ISBN: 9781845298876; 184529887X.Subject(s): Consumers' preferences | Branding (Marketing) -- Psychological aspects | Internet advertising -- Psychological aspects | Consumers -- PsychologyDDC classification: 658.8'343| Item type | Current location | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| Book | SKOLKOVO Library Shelves | HF5415.32 .W35 (Browse shelf) | 1 | Available | 2000003849 |
Total holds: 0
Includes bibliographical references and index.
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