SKOLKOVO Library

SKOLKOVO School of Management

I'm with the brand : (Record no. 2339)

000 -LEADER
fixed length control field 00933cam a2200241 a 4500
001 - CONTROL NUMBER
control field 184529887X
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 080526s2008 enk e b 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781845298876
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 184529887X
040 ## - CATALOGING SOURCE
Original cataloging agency StDuBDS
Transcribing agency StDuBDS
050 04 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.32
Item number .W35
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8'343
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Walker, Rob,
Dates associated with a name 1968-
245 10 - TITLE STATEMENT
Title I'm with the brand :
Remainder of title the secret dialogue between what we buy and who we are /
Statement of responsibility, etc Rob Walker.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London :
Name of publisher, distributor, etc Constable,
Date of publication, distribution, etc 2008.
300 ## - PHYSICAL DESCRIPTION
Extent xxi, 295 p. ;
Dimensions 20 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumers' preferences.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Branding (Marketing)
General subdivision Psychological aspects.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Internet advertising
General subdivision Psychological aspects.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumers
General subdivision Psychology.
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Full call number Barcode Date last seen Copy number Cost, replacement price Price effective from Koha item type
        SKOLKOVO Library SKOLKOVO Library Shelves 2011-02-25 Coutts HF5415.32 .W35 2000003849 2012-02-01 1 11.36 2011-02-25 Book