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Strategic new product development for the global economy / Toyohiro Kono and Leonard Lynn.

By: Kono, Toyohiro.
Contributor(s): Lynn, Leonard H.
Publisher: Basingstoke ; New York : Palgrave Macmillan, 2007Description: xvi, 263 p. : ill. ; 23 cm.ISBN: 9780230001992; 0230001998.Subject(s): New products -- Management | Product management | Strategic planning | Business planning | International business enterprises -- Management -- Case studiesDDC classification: 658.575
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Item type Current location Call number Copy number Status Date due Barcode Item holds
Book SKOLKOVO Library
HF5415.153 .K66 (Browse shelf) 1 Available 2000001111
Total holds: 0

Includes bibliographical references and index.

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