Product innovation : leading change through integrated product development / David L. Rainey.
By: Rainey, David L.
Publisher: Cambridge : Cambridge University Press, 2008, c2005Description: xiv, 625 p. : ill. ; 25 cm.ISBN: 9780521066013; 0521066018.Subject(s): New products -- Management | Product management | Organizational changeDDC classification: 658.575| Item type | Current location | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| Book | SKOLKOVO Library Shelves | HF5415.153 .R33 (Browse shelf) | 1 | Available | 2000001423 |
Total holds: 0
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| HF5415.153 .L63 Handbook of new product development management / | HF5415.153 .M68 Selling blue elephants : | HF5415.153 .M68 2007 Продать как пить дать: | HF5415.153 .R33 Product innovation : | HF5415.153 .V35 Value innovation portfolio management : | HF5415.153 .W65 Grow from within : | HF5415.155 .G75 Product lifecycle management : |
Originally published: 2005.
Includes bibliographical references (p. 599-604) and index.
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