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Marketing research : in a digital information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau.

By: Hair, Joseph F.
Contributor(s): Bush, Robert P | Ortinau, David J.
Publisher: Boston, [Mass.] ; London : McGraw-Hill Irwin, c2009Edition: 4th ed., International student ed.Description: xxiv, 690 p. ; 26 cm.ISBN: 9780071101073; 0071101071.Subject(s): Marketing research | Marketing research -- Data processingDDC classification: 658.8'3
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Item type Current location Call number Copy number Status Date due Barcode Item holds
Book SKOLKOVO Library
HF5415.2 .H258 (Browse shelf) 1 Available 2000001643
Total holds: 0

Previous ed.: 2006.

Includes bibliographical references and index.

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