SKOLKOVO School of Management

Media strategies for marketing places in crisis : (Record no. 1240)

000 -LEADER
fixed length control field 01067cam a2200265 a 4500
001 - CONTROL NUMBER
control field cou00172546
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 080108s2008 ne a b 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780750684521
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0750684526
050 04 - CLASS MARK
Class Mark G155.A1
100 1# - MAIN ENTRY--PERSONAL NAME
Personal author Avraham, Eli.
245 10 - TITLE STATEMENT
Title Media strategies for marketing places in crisis :
Subtitle improving the image of cities, countries and tourist destinations /
250 ## - EDITION
Edition statement 1st ed.
260 ## - PUBLICATION INFORMATION
Place of publication Amsterdam ;
-- Boston :
Publisher Elsevier/Butterworth-Heinemann,
Date 2008.
300 ## - PHYSICAL DESCRIPTION
Physical description xiv, 231 p. :
650 #0 - SUBJECT HEADINGS
Subject term Tourism
650 #0 - SUBJECT HEADINGS
Subject term Public relations.
650 #0 - SUBJECT HEADINGS
Subject term Advertising
700 1# - ADDED PERSONAL NAME
Added personal author Ketter, Eran.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. [211]-224) and index.
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent location Current location Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date last borrowed Copy number Cost, replacement price Price effective from Koha item type
        SKOLKOVO Library SKOLKOVO Library Shelves 2010-07-16 Coutts 29.80 1 G155.A1 A97 2000000788 2012-02-01 2010-12-16 1 29.80 2010-07-16 Book