SKOLKOVO School of Management

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1. The next evolution of marketing : connect with your customers by marketing with meaning / Bob Gilbreath.

by Gilbreath, Bob.

Publisher: New York : McGraw-Hill, c2010Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415 .G467] (1).
2. Strategy from the outside in : profiting from customer value / George S. Day, Christine Moorman.

by Day, George S | Moorman, Christine.

Publisher: New York : McGraw-Hill, c2010Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.13 .D3695 2010] (1).