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21.
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The orange code : how ING Direct succeeded by being a rebel with a cause / Arkadi Kuhlmann, Bruce Philp.
by Kuhlmann, Arkadi, 1946- | Philp, Bruce, 1958-. Publisher: Hoboken, N.J. : John Wiley & Sons, c2009Online access: Table of contents only | Publisher description | Contributor biographical information Availability: Items available for loan: SKOLKOVO Library [Call number: HG2613.W724 I545] (1).
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22.
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Cram101 textbook outlines to accompany Always on : advertising, marketing, and media in an era of consumer control, Vollmer, 1st edition.
by Vollmer, Christopher. Always on | Academic Internet Publishers (AIPI). Publisher: [S.l. : Academic Internet Publishers (AIPI)], c2009Other title: Outlines & highlights for Always on : advertising, marketing, and media in an era of consumer control by Vollmer, IS.Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.1265 .C73] (1).
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23.
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The social media bible : tactics, tools, and strategies for business success / Lon Safko, David K. Brake.
by Safko, Lon | Brake, David K. Publisher: Hoboken, N.J. : John Wiley & Sons, c2009Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.1265 .S24] (1).
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24.
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Socialnomics : how social media transforms the way we live and do business / Erik Qualman.
by Qualman, Erik, 1972-. Publisher: Hoboken, N.J. : Wiley, c2009Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.1265 .Q83] (1).
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25.
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Sticks & stones : how digital reputations are created over time and lost in a click / Larry Weber.
by Weber, Larry. Publisher: Hoboken, N.J. : Wiley, c2009Other title: Sticks and stones.Availability: Items available for loan: SKOLKOVO Library [Call number: HM1221 .W43] (1).
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26.
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This is social media : how to tweet, post, link and blog your way to business success / Guy Clapperton.
by Clapperton, Guy. Publisher: Chichester, U.K. : Capstone, 2009Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.1265 .C577] (1).
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27.
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Trust agents : using the Web to build influence, improve reputation, and earn trust / Chris Brogan and Julian Smith.
by Brogan, Chris | Smith, Julien. Publisher: Hoboken, NJ : John Wiley and Sons Ltd, 2009Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.1265 .B76] (1).
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28.
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Twitter marketing : an hour a day / Hollis Thomases.
by Thomases, Hollis, 1965-. Publisher: Indianapolis, Ind. : Wiley, 2010Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.1265 .T53] (1).
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29.
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Twitter power 2.0 : how to dominate your market one tweet at a time / Joel Comm.
by Comm, Joel | Comm, Joel. Twitter power. Edition: Rev. and updated ed.Publisher: Hoboken, N.J. : Wiley, c2010Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.1265 .C66] (1).
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30.
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Understanding digital marketing : marketing strategies for engaging the digital generation / Damian Ryan & Calvin Jones.
by Ryan, Damian | Jones, Calvin. Publisher: London ; Philadelphia : Kogan Page, 2009Online access: Table of contents only | Contributor biographical information | Publisher description Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.1265 .R93] (1).
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31.
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Web marketing for dummies / by Jan Zimmerman.
by Zimmerman, Jan. Edition: 2nd ed.Publisher: Hoboken, N.J. : Wiley, c2009Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.1265 .Z56] (1).
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32.
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Wired for thought : how the brain is shaping the future of the Internet / Jeffrey M. Stibel ; with the collaboration of Erik Calonius and Peter Delgrosso.
by Stibel, Jeffrey M | Calonius, Erik | Delgrosso, Peter. Publisher: Boston, Mass. : Harvard Business Press, c2009Availability: Items available for loan: SKOLKOVO Library [Call number: TK5105.875.I57 S773] (1).
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33.
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YouTube and video marketing : an hour a day / Greg Jarboe.
by Jarboe, Greg, 1949-. Publisher: Indianapolis, Ind. : Wiley Pub., c2009Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.1265 .J37] (1).
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34.
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Once you're lucky, twice you're good : the rebirth of Silicon Valley and the rise of Web 2.0 / Sarah Lacy.
by Lacy, Sarah, 1975-. Publisher: New York, N.Y. : Gotham, c2009Availability: Items available for loan: SKOLKOVO Library [Call number: HD9696.82.U63 C353] (1).
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35.
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The Google story / David A. Vise with Mark Malseed.
by Vise, David A | Malseed, Mark. Edition: Updated ed. for Google's 10th birthday.Publisher: London : Pan, 2008, c2005Availability: Items available for loan: SKOLKOVO Library [Call number: TK5105.885.G66 V57] (1).
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36.
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Banking services and information technology : the Indian experience / edited by R.K. Uppal. Publisher: New Delhi, India : New Century Publications, 2008Availability: Items available for loan: SKOLKOVO Library [Call number: HG3284 .B36] (1).
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37.
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Planet Google : how one company is transforming our lives / Randall Stross.
by Stross, Randall E. Publisher: London : Atlantic, 2008Availability: Items available for loan: SKOLKOVO Library [Call number: HD9696.8 .S77] (1).
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38.
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Wikinomics : how mass collaboration changes everything / Don Tapscott and Anthony D. Williams.
by Tapscott, Don, 1947- | Williams, Anthony D. Edition: Expanded ed.Publisher: London : Atlantic, 2008Availability: Items available for loan: SKOLKOVO Library [Call number: HD69.S8 T37] (1).
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39.
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Million dollar website : simple steps to help you compete with the big boys--even on a small business budget / Lori Culwell.
by Culwell, Lori. Edition: 1st ed.Publisher: New York : Prentice Hall Press, 2009Online access: Contributor biographical information | Publisher description Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.1265 .C855] (1).
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40.
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The cluetrain manifesto / Rick Levine ... [et al.].
by Levine, Rick. Edition: 10th anniversary ed.Publisher: New York : Basic Books, 2009Availability: Items available for loan: SKOLKOVO Library [Call number: HF5548.32 .C58 2009] (1).
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