SKOLKOVO School of Management

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1. The new rules of marketing and PR : how to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly / David Meerman Scott.

by Scott, David Meerman.

Edition: 2nd ed.Publisher: Hoboken, N.J. : John Wiley & Sons, c2010Other title: New rules of marketing and public relations.Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.1265 .S393] (1).
2. Tuned in : uncover the extraordinary opportunities that lead to business breakthroughs / Craig Stull, Phil Myers, and David Meerman Scott.

by Stull, Craig | Myers, Phil | Scott, David Meerman.

Publisher: Hoboken, N.J. : J. Wiley & Sons, c2008Online access: Publisher description | Table of contents only | Contributor biographical information Availability: Items available for loan: SKOLKOVO Library [Call number: HF5386 .S886] (1).