The new rules of marketing and PR : how to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly / David Meerman Scott.
By: Scott, David Meerman.
Publisher: Hoboken, N.J. : John Wiley & Sons, c2010Edition: 2nd ed.Description: xxx, 289 p. ; 23 cm.ISBN: 9780470547816; 0470547812.Other title: New rules of marketing and public relations.Subject(s): Internet marketing | Public relationsDDC classification: 658.8/72| Item type | Current location | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| Book | SKOLKOVO Library Shelves | HF5415.1265 .S393 (Browse shelf) | 1 | Available | 2000001418 |
Total holds: 0
Rev. ed. of: The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, and online media to reach your buyers directly. 2007.
Includes index.
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