Relentless innovation : what works, what doesn't--and what that means for your business / Jeffrey Phillips.
By: Phillips, Jeffrey.
Publisher: New York : McGraw-Hill, c2012Description: xxi, 214 p. ; 24 cm.ISBN: 9780071786805 (alk. paper); 0071786805 (alk. paper).Subject(s): Technological innovations -- Management | Creative ability in business | New productsDDC classification: 658.4/062Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
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Book | SKOLKOVO Library Shelves | Not Tagged | HD45 .P5145 2012 (Browse shelf) | Available | 2000004250 |
Includes bibliographical references and index.
The mythology of innovation -- The real barriers to innovation: business as usual and middle management -- How things work today -- What relentless innovators have in common -- The antagonist -- The usual suspects -- Creating an innovation business as usual approach -- What happens to the middle managers? -- Shifting your operating model to balance efficiency and innovation -- Results of the shift.
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