SKOLKOVO Library

SKOLKOVO School of Management

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Up close & personal? : customer relationship marketing @ work / Paul R. Gamble ... [et al.].

by Gamble, Paul R | Chartered Institute of Marketing.

Edition: 3rd ed.Publisher: London : Kogan Page, 2006Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.55 .G36] (1).
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Маркетинговая революция : Радиклаьно новый подход к преобразованию бизнеса, торговой марки и получению практических результатов / Поль Р. Гембл.

by International Business Machines Corporation | Chartered Institute of Marketing.

Publisher: Москва ; Баланс Бизнес Букс, 2007Online access: Publisher description | Contributor biographical information Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.13 .M3584] (1).