Рентабельность инвестиций в маркетинг : методы повышения прибыльности маркетинговых кампаний / Джеймс Ленсколд.
By: Джеймс Ленсколд.
Publisher: Москва : Питер, c2005Description: 272 p. : ill. ; 24 cm.ISBN: 9785469000273.Other title: Marketing 'Return On Investment'.Subject(s): Capital investments -- Evaluation | Rate of return | ProfitDDC classification: 658.15/54Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
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Book | SKOLKOVO Library Shelves | Not Tagged | HG4028.C4 L397 (Browse shelf) | Available | 2000003535 |
Total holds: 0
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