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61.
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Innovation management : strategies, concepts and tools for growth and profit / Shlomo Maital, D.V.R. Seshadri.
by Maital, Shlomo | Seshadri, D. V. R, 1957-. Publisher: Delhi ; London : Response, 2007Availability: Items available for loan: SKOLKOVO Library [Call number: HD45 .M296] (1).
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62.
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The innovator's guide to growth : putting disruptive innovation to work / Scott D. Anthony ... [et al.].
by Anthony, Scott D. Publisher: Boston, Mass. : Harvard Business Press, c2008Online access: Table of contents Availability: Items available for loan: SKOLKOVO Library [Call number: HD45 .I542] (1).
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63.
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The institutional foundations of public policy in Argentina / Pablo T. Spiller, Mariano Tommasi.
by Spiller, Pablo T. (Pablo Tomas), 1951- | Tommasi, Mariano, 1964-. Publisher: New York : Cambridge University Press, 2007Online access: Table of contents only | Publisher description | Contributor biographical information Availability: Items available for loan: SKOLKOVO Library [Call number: JL2029.P64 S64] (1).
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64.
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Integration marketing : how small businesses become big businesses--and big businesses become empires / Mark Joyner.
by Joyner, Mark, 1968-. Publisher: Hoboken, N.J. : Wiley, c2009Online access: Table of contents only Availability: Items available for loan: SKOLKOVO Library [Call number: HD30.28 .J694] (1).
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65.
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International business strategy : rethinking the foundations of global corporate success / Alain Verbeke.
by Verbeke, Alain. Publisher: Cambridge ; New York : Cambridge University Press, 2009Availability: Items available for loan: SKOLKOVO Library [Call number: HD62.4 .V47] (1).
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66.
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Introduction to game theory in business and economics / Thomas J. Webster.
by Webster, Thomas J. Publisher: Armonk, N.Y. : M.E. Sharpe, c2009Availability: Items available for loan: SKOLKOVO Library [Call number: HB144 .W43] (1).
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67.
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The invisible edge : taking your strategy to the next level using intellectual property / Mark Blaxill and Ralph Eckardt.
by Blaxill, Mark | Eckardt, Ralph. Publisher: New York : Portfolio, c2009Online access: Table of contents only | Publisher description | Contributor biographical information Availability: Items available for loan: SKOLKOVO Library [Call number: HD53 .B568] (1).
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68.
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Kellogg on advertising & media / edited by Bobby J. Calder.
by Calder, Bobby J | J.L. Kellogg Graduate School of Management. Publisher: Hoboken, N.J. : John Wiley & Sons, c2008Other title: Kellogg on advertising and media.Online access: Publisher description | Table of contents only | Contributor biographical information Availability: Items available for loan: SKOLKOVO Library [Call number: HF5826.5 .K46] (1).
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69.
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Leading in turbulent times / Kevin Kelly and Gary E. Hayes.
by Kelly, Kevin (L. Kevin) | Hayes, Gary E. Publisher: Harlow, England ; New York : Financial Times Prentice Hall, 2010Availability: Items available for loan: SKOLKOVO Library [Call number: HD57.7 K464] (1).
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70.
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Learning to think strategically / Julia Sloan.
by Sloan, Julia. Publisher: Burlington, Mass. ; Oxford : Butterworth-Heinemann, c2006Availability: Items available for loan: SKOLKOVO Library [Call number: HD30.28 .S53] (1).
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71.
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Making policy happen / edited by Leslie Budd, Julie Charlesworth and Rob Paton.
by Budd, Leslie, 1949- | Charlesworth, Julie, 1964- | Paton, Rob | Open University. Business School. Publisher: London : Routledge, 2006Availability: Items available for loan: SKOLKOVO Library [Call number: H97 .H82] (1).
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72.
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Malcolm McDonald on marketing planning : understanding marketing plans and strategy.
by McDonald, Malcolm | McDonald, Malcolm. How come you're marketing plans aren't working?. Publisher: London : Kogan Page, 2008Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.13 .M33] (1).
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73.
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Managerial dilemmas : exploiting paradox for strategic leadership / John Storey, Graeme Salaman.
by Storey, John, 1947- | Salaman, Graeme. Publisher: Chichester : Wiley, 2009Availability: Items available for loan: SKOLKOVO Library [Call number: HD57.7 .S758] (1).
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74.
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Managing global business strategies : a twenty-first-century perspective / John McManus, Don White and Neil Botten.
by McManus, John, 1955- | White, Don, 1957- | Botten, Neil, 1946-. Publisher: Oxford : Chandos, 2008Availability: Items available for loan: SKOLKOVO Library [Call number: HD62.4 .M36] (1).
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75.
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Managing in the global economy / Richard M. Steers and Luciara Nardon.
by Steers, Richard M | Nardon, Luciara, 1972-. Publisher: Armonk, N.Y. : London : M.E. Sharpe ; 2006Online access: Table of contents Availability: Items available for loan: SKOLKOVO Library [Call number: HD62.4 .S736] (1).
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76.
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Harvard business essentials : marketer's toolkit : the 10 strategies you need to succeed.
by Harvard Business School. Publisher: Boston, Mass. : Harvard Business School Press, c2006Other title: Marketer's toolkit.Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415 .H24333] (1).
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77.
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Marketing management and strategy.
by Doyle, Peter, 1943 June 23-2003 | Stern, Philip. Edition: 4th ed. / Peter Doyle and Philip Stern.Publisher: Harlow : Financial Times Prentice Hall, 2006Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.13 .D753] (1).
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78.
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The marketing plan handbook / Marian Burk Wood.
by Wood, Marian Burk. Edition: 4th ed., International ed.Publisher: Boston, [Mass.] ; London : Pearson, c2011Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.13 .W66] (1).
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79.
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Marketing planning by design : systematic planning for successful marketing strategy / Ralf E. Strauss.
by Strauss, Ralf E. Publisher: Chichester, England ; Hoboken, NJ : Wiley, c2008Online access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.13 .S8789] (1).
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80.
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Marketing plans : how to prepare them, how to use them / Malcolm McDonald.
by McDonald, Malcolm. Edition: 6th ed.Publisher: Oxford : Elsevier Butterworth-Heinemann, 2007Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.13 .M369183] (1).
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