Duck and (re)cover : the embattled business owner's guide to survival and growth / Steven S. Little.
By: Little, Steven S.
Publisher: Hoboken, N.J. : John Wiley & Sons, c2009Description: viii, 213 p. ; 23 cm.ISBN: 9780470504901; 0470504900.Subject(s): Organizational effectiveness | Organizational change | Marketing | Success in business | ManagementDDC classification: 658Item type | Current location | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Book | SKOLKOVO Library Shelves | HD58.9 .L58 (Browse shelf) | 1 | Available | 2000001388 |
Includes index.
Introduction : stark realities -- What is your reality? -- Triage and tourniquets -- All hail the cash king -- Keep your customers -- Plan for action -- TRUST and your people -- Enlist outside expertise -- Maintain your marketing -- Price for profit -- Get out of your bunker -- Fill market vacuums -- Partner for profit -- Pursue potential acquisitions -- Put better tools to work -- Green is growing -- Catch a falling star -- Train the talented -- Revisit the rules.
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