Blue ocean strategy : how to create uncontested market space and make the competition irrelevant /
By: Kim, W. Chan
.
Contributor(s): Mauborgne, Renée.
Edition: Expanded edition.Description: pages cm.ISBN: 9781625274496 (alk. paper).Subject(s): New products | Market segmentation
| Item type | Current location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| Book | SKOLKOVO Library Shelves | HF5415.153.K53 (Browse shelf) | Available | 2000006240 |
Total holds: 0
Includes bibliographical references and index.
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