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Consumer psychology / Cathrine V. Jansson-Boyd.

By: Jansson-Boyd, Cathrine V.
Publisher: Maidenhead ; New York, NY : Open University Press, 2010Description: xi, 258 p. : ill., charts ; 24 cm.ISBN: 9780335229284; 033522928X.Subject(s): Consumer behavior -- Psychological aspects | Consumers -- PsychologyDDC classification: 658.8342
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HF5415.32 .J36 (Browse shelf) 1 Available 2000000462
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HF5415.32 .E27 Consumer behaviour : HF5415.32 .H475 Guilt trip : HF5415.32 .H54 The next big thing : HF5415.32 .J36 Consumer psychology / HF5415.32 .K45 2006 Закат маркетинга : HF5415.32 .L689 Exotic preferences : HF5415.32 .S18 The consuming instinct :

Includes bibliographical references (p. 199-238) and indexes.

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