Online marketing : a customer-led appraoch / Richard Gay, Alan Charlesworth, Rita Esen.
By: Gay, R. (Richard).
Contributor(s): Charlesworth, Alan | Esen, Rita.
Publisher: Oxford ; New York : Oxford University Press, 2007Description: xvii, 538 p. : col. ill. ; 25 cm.ISBN: 9780199265855; 0199265852.Subject(s): Electronic commerce | Internet marketingDDC classification: 658.872028546Item type | Current location | Call number | Copy number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
Book | SKOLKOVO Library Shelves | HF5548.32 .G39 (Browse shelf) | 1 | Available | 2000000240 |
Total holds: 0
Includes bibliographical references and index.
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