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OBD : obsessive branding disorder : the business of illusion and the illusion of business / Lucas Conley.

By: Conley, Lucas.
Publisher: New York : PublicAffairs, c2008Edition: 1st ed.Description: 230 p. ; 22 cm.ISBN: 9781586484682; 1586484680.Other title: Obsessive branding disorder : the business of illusion and the illusion of business.Subject(s): Brand name products | Branding (Marketing) | Branding (Marketing) -- Social aspects | Marketing | Marketing -- Social aspectsDDC classification: 658.8/27
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Item type Current location Call number Copy number Status Date due Barcode Item holds
Book SKOLKOVO Library
Shelves
HF5415.1255 C56 (Browse shelf) 1 Available 2000000398
Total holds: 0

Includes bibliographical references and index.

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