OBD : obsessive branding disorder : the business of illusion and the illusion of business / Lucas Conley.
By: Conley, Lucas.
Publisher: New York : PublicAffairs, c2008Edition: 1st ed.Description: 230 p. ; 22 cm.ISBN: 9781586484682; 1586484680.Other title: Obsessive branding disorder : the business of illusion and the illusion of business.Subject(s): Brand name products | Branding (Marketing) | Branding (Marketing) -- Social aspects | Marketing | Marketing -- Social aspectsDDC classification: 658.8/27Item type | Current location | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Book | SKOLKOVO Library Shelves | HF5415.1255 C56 (Browse shelf) | 1 | Available | 2000000398 |
Total holds: 0
Includes bibliographical references and index.
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