Marketing management / Philip Kotler ... [et al.].
Contributor(s): Kotler, Philip | Kotler, Philip. Marketing management.
Series: Pearson one: Publisher: Harlow, England ; New York : Pearson/Prentice Hall, 2009Edition: 1st European ed.Description: xxxviii, 889 p. : ill. (some col.), col. map ; 29 cm.ISBN: 9780273718567; 0273718568.Subject(s): Marketing -- Europe -- Management | Marketing -- ManagementDDC classification: 658.8Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds |
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SKOLKOVO Library Shelves | Not Tagged | HF5415.13 .M35224 2009 (Browse shelf) | Available | 2000000882 | ||||
Book | SKOLKOVO Library Shelves | HF5415.13 .M35224 (Browse shelf) | 1 | Available | 2000000256 |
Total holds: 0
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HF5415.13 .M315 Marketing plans : | HF5415.13 .M33 Malcolm McDonald on marketing planning : | HF5415.13 .M35224 Marketing management / | HF5415.13 .M35224 2009 Marketing management / | HF5415.13 .M3584 Маркетинговая революция : | HF5415.13 .M3586 Marketing strategy : | HF5415.13 .M3586 Маркетинговая стратегия / |
"Authorised adaptation from the U.S. edition, entitled Marketing Management, 13 th edition ... published by Pearson Education, Inc, publishing as Prentice Hall, c2009"--T.p. verso.
Includes bibliographical references and index.
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