000 -LEADER |
fixed length control field |
00988cam a2200253 a 4500 |
001 - CONTROL NUMBER |
control field |
0749456647 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
090408r20092008enk f b 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
ISBN |
9780749456641 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
ISBN |
0749456647 |
050 04 - CLASS MARK |
Class Mark |
HD2756 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal author |
Kenny, Graham. |
245 10 - TITLE STATEMENT |
Title |
Diversification strategy : |
Subtitle |
how to grow a business by diversifying successfully / |
260 ## - PUBLICATION INFORMATION |
Place of publication |
London : |
Publisher |
Kogan Page, |
Date |
2009. |
300 ## - PHYSICAL DESCRIPTION |
Physical description |
xvii, 206 p. ; |
500 ## - GENERAL NOTE |
General note |
"First published in Australia in 2008 by President Press" - T.p. verso. |
650 #0 - SUBJECT HEADINGS |
Subject term |
Diversification in industry. |
650 #0 - SUBJECT HEADINGS |
Subject term |
Multiproduct firms |
650 #0 - SUBJECT HEADINGS |
Subject term |
Strategic planning. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references and index. |