Kenny, Graham.
Diversification strategy : how to grow a business by diversifying successfully / Graham Kenny. - London : Kogan Page, 2009. - xvii, 206 p. ; 24 cm.
"First published in Australia in 2008 by President Press" - T.p. verso.
Includes bibliographical references and index.
9780749456641 0749456647
Diversification in industry.
Multiproduct firms--Management.
Strategic planning.
HD2756 / .K46 2009
658.5038
Diversification strategy : how to grow a business by diversifying successfully / Graham Kenny. - London : Kogan Page, 2009. - xvii, 206 p. ; 24 cm.
"First published in Australia in 2008 by President Press" - T.p. verso.
Includes bibliographical references and index.
9780749456641 0749456647
Diversification in industry.
Multiproduct firms--Management.
Strategic planning.
HD2756 / .K46 2009
658.5038
