SKOLKOVO School of Management

Cult of analytics : (Record no. 386)

000 -LEADER
fixed length control field 00981cam a2200277 a 4500
001 - CONTROL NUMBER
control field cou08000423
003 - CONTROL NUMBER IDENTIFIER
control field CaONFJC
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090105s2009 ne a 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9781856176118
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 1856176118
050 04 - CLASS MARK
Class Mark HF5415.1265
100 1# - MAIN ENTRY--PERSONAL NAME
Personal author Jackson, Steve.
245 10 - TITLE STATEMENT
Title Cult of analytics :
Subtitle driving online marketing strategies using web analytics.
250 ## - EDITION
Edition statement 1st ed.
260 ## - PUBLICATION INFORMATION
Place of publication Amsterdam ;
-- Boston :
Publisher Elsevier/Butterworth-Heinmann,
Date 2009.
300 ## - PHYSICAL DESCRIPTION
Physical description xviii, 265 p. :
500 ## - GENERAL NOTE
General note Includes index.
650 #0 - SUBJECT HEADINGS
Subject term Internet marketing.
650 #0 - SUBJECT HEADINGS
Subject term Web usage mining.
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title E-marketing essentials.
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent location Current location Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date last borrowed Copy number Cost, replacement price Price effective from Koha item type
        SKOLKOVO Library SKOLKOVO Library Shelves 2010-07-16 Coutts 25.40 1 2 HF5415.1265 .J23 2000001533 2015-09-21 2015-03-02 1 25.40 2010-07-16 Book