Baker, Phil, 1943-
From concept to consumer : how to turn ideas into money / Phil Baker. - Upper Saddle River, N.J. : FT Press, c2009. - xvi, 175 p. : ill., maps ; 24 cm. - A Stewart Emery series book .
Includes index.
New world, new rules -- Just do it -- The basics of development -- Industrial design matters -- Why outsource? -- Selecting and working with an Asian partner -- The marketing component -- Distribution : getting your product to the customer -- Legal advice : knowing when to ignore it -- Now what?
9780137137473 0137137478
2008020661
New products.
Product management.
HF5415.153 / B35 2009
658.5/75
From concept to consumer : how to turn ideas into money / Phil Baker. - Upper Saddle River, N.J. : FT Press, c2009. - xvi, 175 p. : ill., maps ; 24 cm. - A Stewart Emery series book .
Includes index.
New world, new rules -- Just do it -- The basics of development -- Industrial design matters -- Why outsource? -- Selecting and working with an Asian partner -- The marketing component -- Distribution : getting your product to the customer -- Legal advice : knowing when to ignore it -- Now what?
9780137137473 0137137478
2008020661
New products.
Product management.
HF5415.153 / B35 2009
658.5/75
