Bird, Drayton.
Commonsense direct & digital marketing / Commonsense direct and digital marketing Drayton Bird. - 5th ed. - London ; Philadelphia : Kogan Page, 2007. - viii, 434 p. : ill. ; 25 cm.
"Rev. ed. of: Commonsense direct marketing / Drayton Bird. 4th ed. London ; $a Dover, N.H. : Kogan Page, 2000"--T.p. verso. Includes index.
9780749447601 0749447605
2007011100
GBA702498 bnb
013639621 Uk
Direct marketing.
HF5415.126 / .B57 2007
658.8/72
Commonsense direct & digital marketing / Commonsense direct and digital marketing Drayton Bird. - 5th ed. - London ; Philadelphia : Kogan Page, 2007. - viii, 434 p. : ill. ; 25 cm.
"Rev. ed. of: Commonsense direct marketing / Drayton Bird. 4th ed. London ; $a Dover, N.H. : Kogan Page, 2000"--T.p. verso. Includes index.
9780749447601 0749447605
2007011100
GBA702498 bnb
013639621 Uk
Direct marketing.
HF5415.126 / .B57 2007
658.8/72
