SKOLKOVO School of Management

Barnes, Cindy, 1961-

Creating & delivering your value proposition : managing customer experience for profit / Creating and delivering your value proposition Cindy Barnes, Helen Blake, David Pinder. - London ; Philadelphia : Kogan Page, 2009. - xvi, 213 p. : ill. ; 24 cm.

Includes bibliographical references and index.

9780749455125 0749455128

2009019109

GBA971535 bnb

015331711 Uk


Customer relations.
Value.
Value added.

HF5415.5 / .B36823 2009

658.8/12