Kotler, Philip.
Principles of marketing / Philip Kotler, Gary Armstrong. - 13th ed., Global ed. - Upper Saddle River, [N.J.] ; London : Pearson, c2010. - 1 v. (various pagings) : ill. (chiefly col.), col. ports. ; 28 cm. + 1 Internet access card.
Previous ed.: 2008.
Includes bibliographical references and index.
9781408259153 140825915X
Marketing.
HF5415 / .K636 2010
658.8
Principles of marketing / Philip Kotler, Gary Armstrong. - 13th ed., Global ed. - Upper Saddle River, [N.J.] ; London : Pearson, c2010. - 1 v. (various pagings) : ill. (chiefly col.), col. ports. ; 28 cm. + 1 Internet access card.
Previous ed.: 2008.
Includes bibliographical references and index.
9781408259153 140825915X
Marketing.
HF5415 / .K636 2010
658.8
