Armstrong, Gary
Marketing : an introduction / - 10th ed., Global ed. - Upper Saddle River, NJ : Pearson Education, c2011. - 644 p. :
Previous ed.: 2009. Includes internet access card to Pearson mymarketinglab
Includes bibliographical references and index.
9780132542050 0132542056
Marketing.
HF5415
Marketing : an introduction / - 10th ed., Global ed. - Upper Saddle River, NJ : Pearson Education, c2011. - 644 p. :
Previous ed.: 2009. Includes internet access card to Pearson mymarketinglab
Includes bibliographical references and index.
9780132542050 0132542056
Marketing.
HF5415