000 | 00871aam a2200241 a 4500 | ||
---|---|---|---|
001 | 14948997 | ||
005 | 20071112114037.0 | ||
008 | 070801s2007 gw a b 000 0 eng | ||
010 | _a 2007934291 | ||
020 | _a9783540396314 | ||
020 | _a3540396314 | ||
040 |
_aDLC _cDLC _dUK-RwCLS |
||
050 | 0 | 4 |
_aHF1416 _bI58 2007 |
082 | 0 | 4 |
_a658.84 _222 |
245 | 0 | 0 |
_aInternational direct marketing : _bprinciples, best practices, marketing facts / _cedited by Manfred Krafft ... [et al.]. |
260 |
_aBerlin : _bSpringer, _c2007. |
||
300 |
_axxv, 326 p. : _bill. ; _c24 cm. |
||
504 | _aIncludes bibliography (p. 38-40) | ||
650 | 0 | _aExport marketing. | |
650 | 0 | _aDirect marketing. | |
700 | 1 | _aKrafft, Manfred. | |
952 |
_w2010-07-16 _p2000001764 _v40.28 _r2012-02-01 _40 _eCoutts _00 _bSKOLKOVO _10 _oHF1416 I58 _d2010-07-16 _t1 _70 _cSHE _g40.28 _yBK _aSKOLKOVO |
||
999 |
_c953 _d953 |