000 00871aam a2200241 a 4500
001 14948997
005 20071112114037.0
008 070801s2007 gw a b 000 0 eng
010 _a 2007934291
020 _a9783540396314
020 _a3540396314
040 _aDLC
_cDLC
_dUK-RwCLS
050 0 4 _aHF1416
_bI58 2007
082 0 4 _a658.84
_222
245 0 0 _aInternational direct marketing :
_bprinciples, best practices, marketing facts /
_cedited by Manfred Krafft ... [et al.].
260 _aBerlin :
_bSpringer,
_c2007.
300 _axxv, 326 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliography (p. 38-40)
650 0 _aExport marketing.
650 0 _aDirect marketing.
700 1 _aKrafft, Manfred.
952 _w2010-07-16
_p2000001764
_v40.28
_r2012-02-01
_40
_eCoutts
_00
_bSKOLKOVO
_10
_oHF1416 I58
_d2010-07-16
_t1
_70
_cSHE
_g40.28
_yBK
_aSKOLKOVO
999 _c953
_d953