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020 _a9780470029152
020 _a0470029153
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050 0 4 _aHF5415
_b.B7725 2006
082 0 4 _a658.8
_222
100 1 _aBullmore, J. J. D.
245 1 0 _aApples, insights and mad inventors :
_ban entertaining analysis of modern marketing /
_cJeremy Bullmore.
260 _aChichester :
_bJohn Wiley & Sons,
_cc2006.
300 _ax, 164 p. ;
_c23 cm.
500 _aIncludes index.
650 0 _aMarketing.
650 0 _aAdvertising.
952 _w2010-07-16
_p2000000743
_v17.93
_r2012-02-01
_40
_eCoutts
_00
_bSKOLKOVO
_10
_oHF5415 .B7725
_d2010-07-16
_t1
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999 _c67
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