000			01790cam a2200313 a 4500
001			16025646
005			20170523115611.0
008			091217s2010 njua b 001 0 eng
010			_a 2009051051
015			_aGBB027784 _2bnb
016	7		_a015489347 _2Uk
020			_a9780470539392 (cloth)
020			_a0470539399 (cloth)
035			_a(OCoLC)ocn460061986
040			_aDLC _cDLC _dBTCTA _dUKM _dYDXCP _dC#P _dCDX _dBWX _dDLC
050	0	0	_aHF5681.I55 _bH83 2010
082	0	0	_a657/.7 _222
100	1		_aHubbard, Douglas W., _d1962-
245	1	0	_aHow to measure anything : _bfinding the value of "intangibles" in business / _cDouglas W. Hubbard.
250			_a2nd ed.
260			_aHoboken, N.J. : _bWiley, _cc2010.
300			_axv, 304 p. : _bill. ; _c24 cm.
504			_aIncludes bibliographical references and index.
505	0		_aIntangibles and the challenge -- An intuitive measurement habit : Eratosthenes, Enrico, and Emily -- The illusion of intangibles : why immeasurables aren't -- Clarifying the measurement problem -- Calibrated estimates : how much do you know now? -- Measuring risk through modeling -- Measuring the value of information -- The transition : from what to measure to how to measure -- Sampling reality: how observing some things tells us about all things -- Bayes : adding to what you know now -- Preference and attitudes : the softer side of measurement -- The ultimate measurement instrument : human judges -- New measurement instruments for management -- A universal measurement methods : applied information economics.
650		0	_aIntangible property _xValuation.
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2lcc _cBK
999			_c3493 _d3493