000 | 00892cam a2200253 a 4500 | ||
---|---|---|---|
001 | 1846681197 | ||
005 | 20090324120035.0 | ||
008 | 081105s2009 enka e b 001 0 eng d | ||
020 | _a9781846681196 | ||
020 | _a1846681197 | ||
040 |
_aStDuBDS _cStDuBDS _dUK-RwCLS |
||
050 | 0 | 4 |
_aHD69.B7 _bB73 2009 |
082 | 0 | 4 |
_a658.827 _222 |
245 | 0 | 0 |
_aBrands and branding / _cRita Clifton ... [et al.]. |
250 | _a[2nd ed.] | ||
260 |
_aLondon : _bEconomist, _c2009. |
||
300 |
_axvii, 284 p. : _bill. ; _c23 cm. |
||
500 | _aPrevious ed.: 2003. | ||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 | _aBrand name products. | |
650 | 0 | _aBranding (Marketing) | |
700 | 1 | _aClifton, Rita. | |
999 |
_c2148 _d2148 |
||
952 |
_w2010-10-22 _p2000002267 _v20.75 _r2012-06-09 _40 _eCoutts _00 _bSKOLKOVO _10 _oHD69.B7 B73 _d2010-10-22 _q2012-07-09 _t1 _70 _cSHE _yBK _s2012-06-09 _l1 _aSKOLKOVO |