000			01507cam a2200337 a 4500
001			2009035808
003			DLC
005			20100409111734.0
008			090918s2009 mau b 001 0 eng
010			_a 2009035808
015			_aGBA930751 _2bnb
016	7		_a014937782 _2Uk
020			_a9781422146576
020			_a142214657X
040			_aDLC _cDLC _dC#P _dUPZ _dCDX _dUKM _dDLC
050	0	4	_aHM1086 _b.R44 2009
082	0	0	_a303.48/33 _222
100	1		_aReeves, Byron, _d1949-
245	1	0	_aTotal engagement : _busing games and virtual worlds to change the way people work and businesses compete / _cByron Reeves, J. Leighton Read.
260			_aBoston, Mass. : _bHarvard Business Press, _cc2009.
300			_ax, 274 p. ; _c25 cm.
504			_aIncludes bibliographical references and index.
505	0		_aIntroduction -- The game tsunami : who plays, how much, and why -- "Work sucks" : corporate problems that games might solve -- Ten ingredients of great games -- Virtual people -- Virtual money -- Virtual teams -- Virtual leaders -- Play is not the opposite of work -- Caught between fact and fiction -- Danger -- Tactics for change.
650		0	_aGroup games.
650		0	_aGroup relations training.
650		0	_aTeams in the workplace.
650		0	_aPlay.
650		0	_aWork environment.
700	1		_aRead, J. Leighton.
952			_w2010-07-16 _p2000000466 _v18.94 _r2012-02-01 _40 _eCoutts _00 _bSKOLKOVO _10 _oHM1086 .R44 _d2010-07-16 _t1 _70 _cSHE _g18.94 _yBK _aSKOLKOVO
999			_c1827 _d1827