000 01081nam a2200289 a 4500
001 9780131364912
005 20090326141820.0
008 090326s2010 njua b 001 0 eng
010 _a 2004007035
020 _a9780131364912
020 _a013136491X
040 _aUK-RwCLS
_dUK-RwCLS
050 0 4 _aHC79.H53
_bM64 2005
082 0 4 _a620.00688
_222
100 1 _aMohr, Jakki J.
245 1 0 _aMarketing of high-technology products and innovations /
_cJakki Mohr, Sanjit Sengupta, Stanley Slater.
250 _a3rd ed.
260 _aUpper Saddle River, NJ :
_bPearson/Prentice Hall,
_cc2010.
300 _axxvi, 538 p. :
_bill. ;
_c26 cm.
500 _aPrevious ed.: c2005.
500 _a"International edition"--Cover.
504 _aIncludes bibliographical references and indexes.
650 0 _aHigh technology industries
_xMarketing.
700 1 _aSengupta, Sanjit.
700 1 _aSlater, Stanley F.
952 _w2010-07-16
_p2000000109
_v39.48
_r2012-02-01
_40
_eCoutts
_00
_bSKOLKOVO
_10
_oHC79.H53 M64
_d2010-07-16
_t1
_70
_cSHE
_g39.48
_yBK
_aSKOLKOVO
999 _c1205
_d1205