000 | 01081nam a2200289 a 4500 | ||
---|---|---|---|
001 | 9780131364912 | ||
005 | 20090326141820.0 | ||
008 | 090326s2010 njua b 001 0 eng | ||
010 | _a 2004007035 | ||
020 | _a9780131364912 | ||
020 | _a013136491X | ||
040 |
_aUK-RwCLS _dUK-RwCLS |
||
050 | 0 | 4 |
_aHC79.H53 _bM64 2005 |
082 | 0 | 4 |
_a620.00688 _222 |
100 | 1 | _aMohr, Jakki J. | |
245 | 1 | 0 |
_aMarketing of high-technology products and innovations / _cJakki Mohr, Sanjit Sengupta, Stanley Slater. |
250 | _a3rd ed. | ||
260 |
_aUpper Saddle River, NJ : _bPearson/Prentice Hall, _cc2010. |
||
300 |
_axxvi, 538 p. : _bill. ; _c26 cm. |
||
500 | _aPrevious ed.: c2005. | ||
500 | _a"International edition"--Cover. | ||
504 | _aIncludes bibliographical references and indexes. | ||
650 | 0 |
_aHigh technology industries _xMarketing. |
|
700 | 1 | _aSengupta, Sanjit. | |
700 | 1 | _aSlater, Stanley F. | |
952 |
_w2010-07-16 _p2000000109 _v39.48 _r2012-02-01 _40 _eCoutts _00 _bSKOLKOVO _10 _oHC79.H53 M64 _d2010-07-16 _t1 _70 _cSHE _g39.48 _yBK _aSKOLKOVO |
||
999 |
_c1205 _d1205 |