SKOLKOVO Library

SKOLKOVO School of Management

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Social marketing : influencing behaviors for good / Philip Kotler, Nancy R. Lee.

by Kotler, Philip | Lee, Nancy, 1932-.

Edition: 3rd ed.Publisher: Los Angeles : Sage Publications, c2008Online access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: SKOLKOVO Library [Call number: HF5414 .K67] (1).
2.
Marketing in the public sector : a roadmap for improved performance / Philip Kotler, Nancy Lee.

by Kotler, Philip | Lee, Nancy, 1932-.

Publisher: Upper Saddle River, N.J. : Wharton School Pub., c2007Availability: Items available for loan: SKOLKOVO Library [Call number: JF1525.P67 K68] (1).