|
41.
|
Fundamentals of strategy / Gerry Johnson, Kevan Scholes, Richard Whittington.
by Johnson, Gerry | Scholes, Kevan | Whittington, Richard, 1958-. Publisher: Harlow, England ; New York : FT Prentice Hall, 2009Availability: Items available for loan: SKOLKOVO Library [Call number: HD30.28 .J6495] (1).
|
|
42.
|
Global competitive strategy / Daniel F. Spulber.
by Spulber, Daniel F. Publisher: New York ; Cambridge : Cambridge University Press, 2007Availability: Items available for loan: SKOLKOVO Library [Call number: HF1359 .S68] (1).
|
|
43.
|
Global marketing management : changes, new challenges, and strategies / Kiefer Lee, Dr. Steve Carter.
by Lee, Kiefer | Carter, S. (Steve). Edition: 2nd ed.Publisher: Oxford : Oxford University Press, 2009Availability: Items available for loan: SKOLKOVO Library [Call number: HF1416 .L44] (1).
|
|
44.
|
Global remix : the fight for competitive advantage / Richard Scase.
by Scase, Richard. Publisher: London ; Philadelphia : Kogan Page, 2007Online access: Table of contents only | Publisher description | Contributor biographical information Availability: Items available for loan: SKOLKOVO Library [Call number: HF1359 .S2997] (1).
|
|
45.
|
Global strategy : creating and sustaining advantage across borders / Andrew Inkpen, Kannan Ramaswamy.
by Inkpen, Andrew C | Ramaswamy, Kannan. Publisher: New York : Oxford University Press, 2006Online access: Table of contents only | Publisher description Availability: Items available for loan: SKOLKOVO Library [Call number: HD30.28 .I53] (1).
|
|
46.
|
Green recovery : get lean, get smart, and emerge from the downturn on top / Andrew Winston.
by Winston, Andrew S. Publisher: Boston, Mass. : Harvard Business Press, c2009Availability: Items available for loan: SKOLKOVO Library [Call number: HD30.255 .W57] (1).
|
|
47.
|
The hare & the tortoise : an informal guide to business strategy / John Kay.
by Kay, J. A. (John Anderson). Publisher: London : Erasmus, 2006Availability: Items available for loan: SKOLKOVO Library [Call number: HD30.28 .K39] (1).
|
|
48.
|
How to win sales & influence spiders : boosting your business & buzz on the web / Catherine Seda.
by Seda, Catherine. Publisher: Berkeley, Calif. : New Riders, c2007Other title: How to win sales and influence spiders.Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.1265 .S433] (1).
|
|
49.
|
Innovation management : strategies, concepts and tools for growth and profit / Shlomo Maital, D.V.R. Seshadri.
by Maital, Shlomo | Seshadri, D. V. R, 1957-. Publisher: Delhi ; London : Response, 2007Availability: Items available for loan: SKOLKOVO Library [Call number: HD45 .M296] (1).
|
|
50.
|
Integration marketing : how small businesses become big businesses--and big businesses become empires / Mark Joyner.
by Joyner, Mark, 1968-. Publisher: Hoboken, N.J. : Wiley, c2009Online access: Table of contents only Availability: Items available for loan: SKOLKOVO Library [Call number: HD30.28 .J694] (1).
|
|
51.
|
International business strategy : rethinking the foundations of global corporate success / Alain Verbeke.
by Verbeke, Alain. Publisher: Cambridge ; New York : Cambridge University Press, 2009Availability: Items available for loan: SKOLKOVO Library [Call number: HD62.4 .V47] (1).
|
|
52.
|
Introduction to game theory in business and economics / Thomas J. Webster.
by Webster, Thomas J. Publisher: Armonk, N.Y. : M.E. Sharpe, c2009Availability: Items available for loan: SKOLKOVO Library [Call number: HB144 .W43] (1).
|
|
53.
|
The invisible edge : taking your strategy to the next level using intellectual property / Mark Blaxill and Ralph Eckardt.
by Blaxill, Mark | Eckardt, Ralph. Publisher: New York : Portfolio, c2009Online access: Table of contents only | Publisher description | Contributor biographical information Availability: Items available for loan: SKOLKOVO Library [Call number: HD53 .B568] (1).
|
|
54.
|
Learning to think strategically / Julia Sloan.
by Sloan, Julia. Publisher: Burlington, Mass. ; Oxford : Butterworth-Heinemann, c2006Availability: Items available for loan: SKOLKOVO Library [Call number: HD30.28 .S53] (1).
|
|
55.
|
Managerial dilemmas : exploiting paradox for strategic leadership / John Storey, Graeme Salaman.
by Storey, John, 1947- | Salaman, Graeme. Publisher: Chichester : Wiley, 2009Availability: Items available for loan: SKOLKOVO Library [Call number: HD57.7 .S758] (1).
|
|
56.
|
Managing global business strategies : a twenty-first-century perspective / John McManus, Don White and Neil Botten.
by McManus, John, 1955- | White, Don, 1957- | Botten, Neil, 1946-. Publisher: Oxford : Chandos, 2008Availability: Items available for loan: SKOLKOVO Library [Call number: HD62.4 .M36] (1).
|
|
57.
|
Managing in the global economy / Richard M. Steers and Luciara Nardon.
by Steers, Richard M | Nardon, Luciara, 1972-. Publisher: Armonk, N.Y. : London : M.E. Sharpe ; 2006Online access: Table of contents Availability: Items available for loan: SKOLKOVO Library [Call number: HD62.4 .S736] (1).
|
|
58.
|
Harvard business essentials : marketer's toolkit : the 10 strategies you need to succeed.
by Harvard Business School. Publisher: Boston, Mass. : Harvard Business School Press, c2006Other title: Marketer's toolkit.Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415 .H24333] (1).
|
|
59.
|
Marketing management and strategy.
by Doyle, Peter, 1943 June 23-2003 | Stern, Philip. Edition: 4th ed. / Peter Doyle and Philip Stern.Publisher: Harlow : Financial Times Prentice Hall, 2006Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.13 .D753] (1).
|
|
60.
|
Marketing planning by design : systematic planning for successful marketing strategy / Ralf E. Strauss.
by Strauss, Ralf E. Publisher: Chichester, England ; Hoboken, NJ : Wiley, c2008Online access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: SKOLKOVO Library [Call number: HF5415.13 .S8789] (1).
|