How to brand nations, cities and destinations : a planning book for place branding / Teemu Moilanen and Seppo Rainisto.
By: Moilanen, Teemu.
Contributor(s): Rainisto, Seppo K.
Publisher: Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2009Description: ix, 202 p. : ill. ; 25 cm.ISBN: 9780230220928; 0230220924.Subject(s): Place marketing | City promotionDDC classification: 910.68/8| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
| Book | SKOLKOVO Library Shelves | G155.A1 M56 (Browse shelf) | 1 | Available | 2000000827 | |||
| Book | SKOLKOVO Library Shelves | Not Tagged | G155.A1 M56 2009 (Browse shelf) | 2 | Available | 2000002701 |
Total holds: 0
Browsing SKOLKOVO Library Shelves , Shelving location: Shelves Close shelf browser
| G155.A1 C675 Contemporary tourism : | G155.A1 G67 Place branding : | G155.A1 M386 Tourism : | G155.A1 M56 How to brand nations, cities and destinations : | G155.A1 M56 2009 How to brand nations, cities and destinations : | G155.A1 S885 2001 The development and management of visitor attractions / | G155.A1 T68 Tourism management dynamics : |
Includes bibliographical references (p. 189-196) and index.
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